ANALISA FAKTOR-FAKTOR YANG DIPERTIMBANGKAN KONSUMEN DALAM PEMBELIAN PROPERTI DI CITRARAYA SURABAYA

Main Authors: Anastasia, Njo, Lieyanto, Yuliana, Wongosari, Felicia
Format: Article info application/pdf eJournal
Bahasa: eng
Terbitan: Institute of Research and Community Outreach - Petra Christian University , 2005
Subjects:
Online Access: http://ced.petra.ac.id/index.php/civ/article/view/16283
http://ced.petra.ac.id/index.php/civ/article/view/16283/16275
ctrlnum article-16283
fullrecord <?xml version="1.0"?> <dc schemaLocation="http://www.openarchives.org/OAI/2.0/oai_dc/ http://www.openarchives.org/OAI/2.0/oai_dc.xsd"><title lang="en-US">ANALISA FAKTOR-FAKTOR YANG DIPERTIMBANGKAN KONSUMEN DALAM PEMBELIAN PROPERTI DI CITRARAYA SURABAYA</title><creator>Anastasia, Njo</creator><creator>Lieyanto, Yuliana</creator><creator>Wongosari, Felicia</creator><subject lang="en-US"/><subject lang="en-US">CitraRaya, location, price, physical appearance, image of the developer, concept of Singaporean City.</subject><description lang="en-US">Since June 2003, CitraRaya Surabaya Housing was developed by means of Singaporean City concept that was a reposition of the old concept namely Autonomous City. Along with the new concept, the development and management were adjusted to Singaporean appearances and standards. Factor analysis of property attributes consisting of; location, price, physical appearance, image of the developer, and concept of Singaporean City, shows that CitraRaya&#xE2;&#x80;&#x99;s consumers primary consideration to purchase a house is not the Singaporean City Concept, but the price factor; while the primary consideration to purchase a parcel of land is indeed the Singaporean City concept. Abstract in Bahasa Indonesia : Sejak Juni 2003 perumahan CitraRaya Surabaya dikembangkan dengan konsep Kota Singapura yang merupakan reposisi dari konsep lama yaitu Kota Mandiri. Dengan konsep baru ini, pengembangan dan manajemen kota disesuaikan dengan penampilan dan standar Singapura. Dengan menggunakan analisa faktor terhadap atribut-atribut properti yang terdiri dari lokasi, harga, tampilan fisik properti, image developer, dan konsep Kota Singapura, diperoleh bahwa yang merupakan pertimbangan utama konsumen CitraRaya di Surabaya dalam pembelian rumah bukanlah konsep Kota Singapura namun faktor harga, sedangkan pertimbangan utama konsumen dalam pembelian kavling adalah faktor konsep kota Singapura.</description><publisher lang="en-US">Institute of Research and Community Outreach - Petra Christian University</publisher><contributor lang="en-US"/><date>2005-09-05</date><type>Journal:Article</type><type>Other:info:eu-repo/semantics/publishedVersion</type><type>Other:</type><type>File:application/pdf</type><identifier>http://ced.petra.ac.id/index.php/civ/article/view/16283</identifier><identifier>10.9744/ced.7.2.pp. 75-80</identifier><source lang="en-US">Civil Engineering Dimension; Vol 7, No 2 (2005): SEPTEMBER 2005; pp. 75-80</source><source>1979-570X</source><source>1410-9530</source><language>eng</language><relation>http://ced.petra.ac.id/index.php/civ/article/view/16283/16275</relation><coverage lang="en-US"/><coverage lang="en-US"/><coverage lang="en-US"/><recordID>article-16283</recordID></dc>
language eng
format Journal:Article
Journal
Other:info:eu-repo/semantics/publishedVersion
Other
Other:
File:application/pdf
File
Journal:eJournal
author Anastasia, Njo
Lieyanto, Yuliana
Wongosari, Felicia
title ANALISA FAKTOR-FAKTOR YANG DIPERTIMBANGKAN KONSUMEN DALAM PEMBELIAN PROPERTI DI CITRARAYA SURABAYA
publisher Institute of Research and Community Outreach - Petra Christian University
publishDate 2005
topic CitraRaya
location
price
physical appearance
image of the developer
concept of Singaporean City
url http://ced.petra.ac.id/index.php/civ/article/view/16283
http://ced.petra.ac.id/index.php/civ/article/view/16283/16275
contents Since June 2003, CitraRaya Surabaya Housing was developed by means of Singaporean City concept that was a reposition of the old concept namely Autonomous City. Along with the new concept, the development and management were adjusted to Singaporean appearances and standards. Factor analysis of property attributes consisting of; location, price, physical appearance, image of the developer, and concept of Singaporean City, shows that CitraRaya’s consumers primary consideration to purchase a house is not the Singaporean City Concept, but the price factor; while the primary consideration to purchase a parcel of land is indeed the Singaporean City concept. Abstract in Bahasa Indonesia : Sejak Juni 2003 perumahan CitraRaya Surabaya dikembangkan dengan konsep Kota Singapura yang merupakan reposisi dari konsep lama yaitu Kota Mandiri. Dengan konsep baru ini, pengembangan dan manajemen kota disesuaikan dengan penampilan dan standar Singapura. Dengan menggunakan analisa faktor terhadap atribut-atribut properti yang terdiri dari lokasi, harga, tampilan fisik properti, image developer, dan konsep Kota Singapura, diperoleh bahwa yang merupakan pertimbangan utama konsumen CitraRaya di Surabaya dalam pembelian rumah bukanlah konsep Kota Singapura namun faktor harga, sedangkan pertimbangan utama konsumen dalam pembelian kavling adalah faktor konsep kota Singapura.
id IOS186.article-16283
institution Universitas Kristen Petra Surabaya
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subject_area Civil Engineering, Building, Construction & Architecture
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