Kotler, P. (2013). Marketing management, 14 Horizon Edition. Pearson Education.
Chicago Style CitationKotler, Philip. Marketing Management, 14 Horizon Edition. Pearson Education, 2013.
MLA CitationKotler, Philip. Marketing Management, 14 Horizon Edition. Pearson Education, 2013.
Warning: These citations may not always be 100% accurate.