APA Citation

Kim, W. C. (2015). Blue ocean strategy: How to create uncontested market space and make the competition irrelevant. Harvard Business Review Press.

Chicago Style Citation

Kim, W. Chan. Blue Ocean Strategy: How to Create Uncontested Market Space and Make the Competition Irrelevant. Harvard Business Review Press, 2015.

MLA Citation

Kim, W. Chan. Blue Ocean Strategy: How to Create Uncontested Market Space and Make the Competition Irrelevant. Harvard Business Review Press, 2015.

Warning: These citations may not always be 100% accurate.