Pengaruh kepuasan total terhadap loyalitas merek dalam membentuk Ekuitas merek pada teh botol Sosro dan Coca-Cola = the effect of overall satisfaction to brand loyalty in developing brand equity on teh botol Sosro and Coca-Cola
| Main Authors: | Taufik Amir Denata, author, Add author: Adi Zakaria Afiff, supervisor, Add author: Firmanzah, examiner, Add author: Sofjan Assauri, examiner |
|---|---|
| Format: | Masters Bachelors |
| Terbitan: |
, 2008
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| Online Access: |
https://lib.ui.ac.id/detail?id=20341203 |