Komunikasi cagar budaya pada remaja studi eksperimen = Communication of cultural heritage in adolescents experimental study / Agi Ginanjar

Main Author: Agi Ginanjar, author
Format: Doctoral Bachelors
Terbitan: , 2014
Subjects:
Online Access: http://lib.ui.ac.id/file?file=digital/2015-10/20390566-D-Pdf Agi Ginanjar.pdf
Daftar Isi:
  • [<b>ABSTRAK</b><br> Disertasi ini membahas komunikasi cagar budaya pada remaja, khususnya informasi cagar budaya yang disajikan dalam narasi underdog, topdog, dan faktual di kawasan Trowulan. Tujuan penelitian dalam disertasi ini adalah untuk membuktikan pengaruh informasi cagar budaya peninggalan Majapahit dalam bentuk narasi tersebut pada sikap, intensi berkunjung, dan kebanggaan publik. Penelitian ini menggunakan disain eksperimen 3 x 2 beetwen partisipan. Temuan dari penelitian ini membuktikan bahwa pengaruh informasi cagar budaya dalam bentuk narasi topdog secara langsung meningkatkan sikap dan intensi berkunjung partisipan pada peninggalan Majapahit di Trowulan. Selain itu, informasi cagar budaya dalam bentuk narasi topdog juga meningkatkan kebanggaan partisipan terhadap Indonesia. ; <hr> <b>ABSTRACT</b><br> This dissertation discusses the communication of cultural heritage in adolescents, particularly cultural heritage information presented in the narrative of the underdog, topdog, and factual in Trowulan. The objective of the research in this dissertation is to verify the influence of information on Majapahit cultural heritage in the form of narration on public attitude, visit intention, and pride. The research used 3x2 experiment design between participants. The findings of the research verified that the influence of cultural heritage information in the form of topdog narration directly increased the participants’ attitude and visit intention on the Majapahit relics in Trowulan. Additionally, topdog narration formed cultural heritage information also increased the participants’ pride on Indonesia, This dissertation discusses the communication of cultural heritage in adolescents, particularly cultural heritage information presented in the narrative of the underdog, topdog, and factual in Trowulan. The objective of the research in this dissertation is to verify the influence of information on Majapahit cultural heritage in the form of narration on public attitude, visit intention, and pride. The research used 3x2 experiment design between participants. The findings of the research verified that the influence of cultural heritage information in the form of topdog narration directly increased the participants’ attitude and visit intention on the Majapahit relics in Trowulan. Additionally, topdog narration formed cultural heritage information also increased the participants’ pride on Indonesia]