Social media terintegrasi dalam komunikasi pemasaran brand di Indonesia (studi komparasi pemanfaatan social media oleh high dan low involvement decision brand) = Integrated social media in brand marketing communications in Indonesia comparative (study of use of social media by high dan low involvement decision brand) / Vega Karina Andira Putri

Main Author: Vega Karina Andira Putri, author
Format: Masters Doctoral
Terbitan: , 2014
Subjects:
Online Access: http://lib.ui.ac.id/file?file=digital/2015-3/20388676-T41595-Vega Karina Andira Putri.pdf