Peranan atmosfer berbelanja terhadap dorongan berbelanja impulsif: investigasi pengaruh moderasi perceived risk (studi kasus: zalora.co.id) = The role of atmospheric cues and urge to buy impulsively: investigation the moderation effect of perceived risk (case study: zalora.co.id)
| Main Author: | Vinsensius Gunawan, author |
|---|---|
| Format: | Masters Thesis |
| Terbitan: |
, 2015
|
| Subjects: | |
| Online Access: |
http://lib.ui.ac.id/file?file=digital/2016-5/20415453-T-Vinsensius Gunawan.pdf |
Internet
http://lib.ui.ac.id/file?file=digital/2016-5/20415453-T-Vinsensius Gunawan.pdfLokasi
| Koleksi | Repository Tugas Akhir Universitas Indonesia |
|---|---|
| Gedung | Perpustakaan Universitas Indonesia |
| Institusi | Universitas Indonesia |
| Kota | KOTA DEPOK |
| Provinsi | JAWA BARAT |
| Kontak | Butuh informasi lebih lanjut? Hubungi pustakawan institusi ini. |