Understanding the Challenges Faced by Fish Vendors in Iriga City Public Market

Main Authors: Bermas, Cristina C., Canuto, Estelita M., Centillas, Dandy B., Orante, Jercy S., Peña, Cherry E.
Format: Article info application/pdf Journal
Bahasa: eng
Terbitan: The Indonesian Institute of Science and Technology Research , 2023
Subjects:
Online Access: https://journal.iistr.org/index.php/JMSD/article/view/331
https://journal.iistr.org/index.php/JMSD/article/view/331/278
ctrlnum article-331
fullrecord <?xml version="1.0"?> <dc schemaLocation="http://www.openarchives.org/OAI/2.0/oai_dc/ http://www.openarchives.org/OAI/2.0/oai_dc.xsd"><title lang="en-US">Understanding the Challenges Faced by Fish Vendors in Iriga City Public Market</title><creator>Bermas, Cristina C.</creator><creator>Canuto, Estelita M.</creator><creator>Centillas, Dandy B.</creator><creator>Orante, Jercy S.</creator><creator>Pe&#xF1;a, Cherry E.</creator><subject lang="en-US">Fish Vendors</subject><subject lang="en-US">Iriga City</subject><subject lang="en-US">Profitability</subject><subject lang="en-US">Public Market</subject><description lang="en-US">This study aimed to determine the factors affecting the profitability of fish vendors in Iriga City Public Market. The researchers identified the profile of the respondents in terms of gender, age, civil status, family income, and years of doing business. They also determined the factors affecting profitability in terms of product, price, demand, supply, and competition. Findings showed that most fish vendors were female, aged 41-50 years old, married, and had a weekly family income of Php. 500-Php. 1,000. Some vendors had been in business for 10 years, while others were just starting. The product in the market met the needs of customers, while the price was practical and affected by inflation. Demand for fish products was met, and supply was able to keep up with customer demand. Competition was also a factor. The researchers proposed programs to enhance the financial management of fish vendors. The study concluded that the factors affecting profitability were the product offered, price, demand and supply, and competition. The proposed programs could help fish vendors address challenges that affect their profitability. The study recommended that fish vendors should be knowledgeable in pricing strategies, demand and supply factors, and fair competition.</description><publisher lang="en-US">The Indonesian Institute of Science and Technology Research</publisher><date>2023-06-25</date><type>Journal:Article</type><type>Other:info:eu-repo/semantics/publishedVersion</type><type>Journal:Article</type><type>File:application/pdf</type><identifier>https://journal.iistr.org/index.php/JMSD/article/view/331</identifier><identifier>10.56741/jmsd.v2i02.331</identifier><source lang="en-US">Journal of Management Studies and Development; Vol. 2 No. 02 (2023): Journal of Management Studies and Development; 162-173</source><source>2962-5467</source><source>2962-5955</source><source>10.56741/jmsd.v2i02</source><language>eng</language><relation>https://journal.iistr.org/index.php/JMSD/article/view/331/278</relation><rights lang="en-US">Copyright (c) 2023 Cristina C. Bermas, Estelita M. Canuto, Dandy B. Centillas, Jercy S. Orante, Cherry E. Pe&#xF1;a</rights><rights lang="en-US">https://creativecommons.org/licenses/by-sa/4.0</rights><recordID>article-331</recordID></dc>
language eng
format Journal:Article
Journal
Other:info:eu-repo/semantics/publishedVersion
Other
File:application/pdf
File
Journal:Journal
author Bermas, Cristina C.
Canuto, Estelita M.
Centillas, Dandy B.
Orante, Jercy S.
Peña, Cherry E.
title Understanding the Challenges Faced by Fish Vendors in Iriga City Public Market
publisher The Indonesian Institute of Science and Technology Research
publishDate 2023
topic Fish Vendors
Iriga City
Profitability
Public Market
url https://journal.iistr.org/index.php/JMSD/article/view/331
https://journal.iistr.org/index.php/JMSD/article/view/331/278
contents This study aimed to determine the factors affecting the profitability of fish vendors in Iriga City Public Market. The researchers identified the profile of the respondents in terms of gender, age, civil status, family income, and years of doing business. They also determined the factors affecting profitability in terms of product, price, demand, supply, and competition. Findings showed that most fish vendors were female, aged 41-50 years old, married, and had a weekly family income of Php. 500-Php. 1,000. Some vendors had been in business for 10 years, while others were just starting. The product in the market met the needs of customers, while the price was practical and affected by inflation. Demand for fish products was met, and supply was able to keep up with customer demand. Competition was also a factor. The researchers proposed programs to enhance the financial management of fish vendors. The study concluded that the factors affecting profitability were the product offered, price, demand and supply, and competition. The proposed programs could help fish vendors address challenges that affect their profitability. The study recommended that fish vendors should be knowledgeable in pricing strategies, demand and supply factors, and fair competition.
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institution Indonesian Institute of Science and Technology Research
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library_id 7954
collection Journal of Management Studies and Development
repository_id 20041
subject_area Management Studies
Accounting
Business
Organization Theory
city KOTA YOGYAKARTA
province DAERAH ISTIMEWA YOGYAKARTA
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first_indexed 2024-06-11T03:03:49Z
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