Mapping Brand Equity and Service Quality Perceptions A Comparative Study of National Private Banks in Indonesia
| Main Authors: | Heriana, Ferra, Sibarani, Mentiana, Silitonga, Roland Y.H., Heryanto, Dhany |
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| Format: | Article info application/pdf Journal |
| Bahasa: | eng |
| Terbitan: |
The Indonesian Institute of Science and Technology Research
, 2023
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| Subjects: | |
| Online Access: |
https://journal.iistr.org/index.php/JMSD/article/view/356 https://journal.iistr.org/index.php/JMSD/article/view/356/294 |