PENGARUH ORIENTASI KEWIRAUSAHAAN TERHADAP KEUNGGULAN BERSAING DIMEDIASI OLEH INOVASI DAN ORIENTASI PASAR (studi pada Kreatif Batik di UKM Malang Raya)
The purpose of this study is to examine and explain about innovation and_x000D_ marketing orientation as mediation the effect of entrepreneurial orientation toward_x000D_ competitive advantage of Creative Batik SMEs Malang Region. The research was_x000D_ done to Creative Batik SMEs in Malang Region,...
Main Author: | DIAN LESTARI PURNAMAWATI ; Supervisor: Prof. Dr. Margono Setiawan, SE., SU Co-supervisor: Dr. Sudjatno, SE., MS (-) |
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Format: | |
Terbitan: |
Malang :
Thesis Manajemen FEB - UB
, 2018 |
Edition: | 156020202111012 |
Subjects: | |
Online Access: |
http://digilib.ub.ac.id/opac/detail-opac?id=91769 |
Internet
http://digilib.ub.ac.id/opac/detail-opac?id=91769Lokasi
Koleksi | Katalog Universitas Brawijaya Malang |
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Gedung | Perpustakaan Universitas Brawijaya |
Institusi | Universitas Brawijaya |
Kota | MALANG |
Provinsi | JAWA TIMUR |
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