Consumer behavior : perilaku konsumen dan strategi pemasaran jilid 2 / J. Paul Peter, Jerry C. Olson; alih bahasa Damos Sihombing
Main Author: | Peter, J. Paul (-) |
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Format: | Book |
Bahasa: | ind |
Terbitan: |
Jakarta:
Erlangga
, 2000
|
Subjects: | |
Online Access: |
http://kin.perpusnas.go.id/DisplayData.aspx?pId=32456&pRegionCode=JIUNMAL&pClientId=111 |
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100 | |a Peter, J. Paul | ||
245 | |a Consumer behavior : perilaku konsumen dan strategi pemasaran jilid 2 / J. Paul Peter, Jerry C. Olson; alih bahasa Damos Sihombing | ||
260 | |a Jakarta: |b Erlangga |c 2000 | ||
300 | |a xv, 323 hlm.: il.; 25 cm | ||
650 | |a 1. KONSUMEN -- 2. PEMASARAN | ||
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