DETERMINANTS AND CONSEQUENCES OF CORPORATE COMMUNICATION MANAGEMENT: REVIEW OF THE CURRENT LITERATURE AND A CONCEPTUAL MODEL
| Main Authors: | Mohamad, Bahtiar; College of Art and Sciences, Universiti Utara Malaysia, Sintok, Kedah, Bakar, Hassan Abu; College of Art and Sciences, Universiti Utara Malaysia, Sintok, Kedah |
|---|---|
| Format: | Article info application/pdf eJournal |
| Bahasa: | eng |
| Terbitan: |
Institute of Research and Community Outreach - Petra Christian University
, 2010
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| Subjects: | |
| Online Access: |
http://jurnalpemasaran.petra.ac.id/index.php/mar/article/view/18076 http://jurnalpemasaran.petra.ac.id/index.php/mar/article/view/18076/17984 |
Internet
http://jurnalpemasaran.petra.ac.id/index.php/mar/article/view/18076http://jurnalpemasaran.petra.ac.id/index.php/mar/article/view/18076/17984
Lokasi
| Koleksi | Jurnal Manajemen Pemasaran |
|---|---|
| Gedung | Perpustakaan Universitas Kristen Petra Surabaya |
| Institusi | Universitas Kristen Petra Surabaya |
| Kota | KOTA SURABAYA |
| Provinsi | JAWA TIMUR |
| Kontak | Butuh informasi lebih lanjut? Hubungi pustakawan institusi ini. |