STRATEGI PENINGKATAN JUMLAH PELANGGAN LCL IMPOR

Main Authors: KARSAFMAN, TJETJEP; STMT TRISAKTI, IQBAL, MUCHAMMAD; STMT TRISAKTI
Format: Article info application/pdf Journal
Bahasa: eng
Terbitan: STMT Trisakti , 2016
Subjects:
Online Access: http://library.stmt-trisakti.ac.id/jurnal/index.php/JMBTL/article/view/49
http://library.stmt-trisakti.ac.id/jurnal/index.php/JMBTL/article/view/49/pdf_33
Daftar Isi:
  • PT. FPS (Famous Pacific Shipping) Indonesia is dealing with export andimport containers delivery which always needs to innovate to face thecompetitors. By using SWOT, it is expected that the company could elevate theirstrength and opportunity and deduce their weakness and threat. The strengthfactors of PT. FPS Indonesia are wide market share, strategic location,qualified employees, good and strong finance, and has a wide networking.While the weaknesses are the authority of warehousing for stacking, interdepartment and between branches coordinators, the facilities andinfrastructures, and the mapping of career employee. The opportunity factorsare the vast development in technology and information, wide networking, goodcompanyâ€TMs image, the increasing potensial customers, and the Indonesianmarket policy. On the other hand, the threat factors are the fluctuative world oilprice, many competitors, politics situation in Indonesia, tariff exchange, and thefluctuative goods delivery.