Analisis pengaruh store image dan store brand price image terhadap purchase intention melalui perceived risk dari suatu private label brand. studi kasus private label brand giant = Analyzing effects of store image and store brand price image on purchase intention through perceived risk to private label brand case study private label brand giant

Main Author: Adelina Mulyasari, author
Format: Bachelors
Terbitan: , 2017
Subjects:
Online Access: http://lib.ui.ac.id/file?file=digital/2017-5/20444937-S66378-Adelina Mulyasari.pdf