Advertising and the Mind of the Consumer: What Works, What Doesnt, and Why
Main Authors: | Sutherland, Max, Sylvester, Alice K |
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Format: | Book |
Bahasa: | ing |
Terbitan: |
Allen and Unwin
, 1993
|
Subjects: | |
Online Access: |
http://catalogue.paramadina.ac.id//index.php?p=show_detail&id=18591 |
ctrlnum |
slims-18591 |
---|---|
fullrecord |
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|
language |
ing |
format |
Book:Book Book |
author |
Sutherland, Max Sylvester, Alice K |
title |
Advertising and the Mind of the Consumer: What Works, What Doesnt, and Why |
publisher |
Allen and Unwin |
publishDate |
1993 |
isbn |
9781741755992 |
topic |
Advertising-Psychological aspects Consumen Behavior |
url |
http://catalogue.paramadina.ac.id//index.php?p=show_detail&id=18591 |
contents |
xiii + 379 hlm |
id |
IOS4250.slims-18591 |
institution |
Universitas Paramadina |
institution_id |
880 |
institution_type |
library:university library |
library |
Perpustakaan Universitas Paramadina |
library_id |
971 |
collection |
Perpustakaan Universitas Paramadina |
repository_id |
4250 |
subject_area |
Cloud Computing/Cloud Technology Communication/Komunikasi Philosopy and Psychology Art Apreciation/Apresiasi Seni |
city |
Jakarta Selatan |
province |
DKI JAKARTA |
repoId |
IOS4250 |
first_indexed |
2019-05-07T04:40:59Z |
last_indexed |
2019-05-07T04:40:59Z |
recordtype |
dc |
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1683372812494962688 |
score |
17.607244 |