Advertising and the Mind of the Consumer: What Works, What Doesnt, and Why
| Main Authors: | Sutherland, Max, Sylvester, Alice K |
|---|---|
| Format: | Book |
| Bahasa: | ing |
| Terbitan: |
Allen and Unwin
, 1993
|
| Subjects: | |
| Online Access: |
http://catalogue.paramadina.ac.id//index.php?p=show_detail&id=18591 |
Daftar Isi:
- xiii + 379 hlm