STATUS DEMOTION IN LOYALTY PROGRAM: STRATEGY FOR CLOSE TO THE THRESHOLD CUSTOMERS
Main Authors: | Altamim Marie Igamo; Graduate School of Management, Faculty of Economics and Business, Universitas Indonesia, Adi Zakaria Afiff; Graduate School of Management, Faculty of Economics and Business, Universitas Indonesia |
---|---|
Format: | Article application/pdf eJournal |
Bahasa: | eng |
Terbitan: |
Management Research Center, Department of Management, Faculty of Economics and Business, U
, 2019
|
Subjects: | |
Online Access: |
http://journal.ui.ac.id/index.php/amj/article/view/12921 |
Internet
http://journal.ui.ac.id/index.php/amj/article/view/12921Lokasi
Koleksi | Asean Marketing Journal |
---|---|
Gedung | Perpustakaan Universitas Indonesia |
Institusi | Universitas Indonesia |
Kota | KOTA DEPOK |
Provinsi | JAWA BARAT |
Kontak | Butuh informasi lebih lanjut? Hubungi pustakawan institusi ini. |