Analisis pengaruh hedonic value dan utilitarian value terhadap kepuasan konsumen, dan behavioral intentions, pada industri fast-casual Restaurant: studi pada Restoran Social House = Analysis of hedonic, and utilitarian values on customer satisfaction and behavioral Intentions, in the fast-casual restaurant industry: case of social house customer

Main Authors: Gilang Widya Kartika, author, Add author: Adi Zakaria Afiff, supervisor, Add author: T. Ezni Balqiah, examiner, Add author: Bambang Wiharto, examiner
Format: Masters Bachelors
Terbitan: , 2012
Subjects:
Online Access: https://lib.ui.ac.id/detail?id=20333178