Blue ocean strategy how to create uncontested market space and make the competition irrelevant
| Main Authors: | Kim, W. Chan, Mauborgne, Renee |
|---|---|
| Format: | Book xix, 287 p. |
| Bahasa: | eng |
| Terbitan: |
Harvard Business Review Press
, 2015
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| Subjects: | |
| Online Access: |
http://digilib.ust.ac.id//index.php?p=show_detail&id=13540 http://digilib.ust.ac.id//lib/minigalnano/createthumb.php?filename=images/docs/Kim.jpg.jpg&width=200 |